Overview
LGM automates multichannel outreach across email, LinkedIn, and Twitter; GenPage turns every touchpoint into a personalized landing page experience. Instead of sending prospects to generic links, each LGM message can point to a unique GenPage tailored to the individual lead. Distribution happens in LGM, conversion happens on GenPage.
How it works
Prospects are imported into GenPage, enriched automatically, and used to generate one personalized landing page per lead. The unique GenPage URL is then added to LGM sequences and dynamically inserted into emails, LinkedIn messages, or Twitter DMs. Every click leads to a page built specifically for that prospect.
Details & Configuration
Who this is for
Sales reps and AEs running multichannel outbound campaigns
Growth teams using LGM for high-volume, high-personalization outreach
Marketing teams supporting outbound with tailored landing pages
Agencies building scalable, personalized outreach systems
Operators who want every LGM touchpoint to lead to a 1:1 experience
What this workflow enables
Create GenPage templates with dynamic variables
Import prospect lists and enrich contacts automatically
Generate a unique personalized landing page for every lead
Export enriched CSVs ready for LGM
Insert {genpage_custom_url} into emails, LinkedIn messages, and Twitter DMs
Turn every LGM interaction into a conversion-focused experience
Setup steps
1. Prepare a GenPage template
Build a template using variables such as:
{FirstName}, {Company}, {Role}, {PainPoint}, {UniqueValue}, {CTA}
Optional additions include personalized video, demos, social proof, and booking widgets.
2. Import leads into GenPage
Upload a CSV into a GenPage campaign.
More data enables deeper personalization.
3. Enrich and generate pages
GenPage enriches each contact and creates a unique landing page with personalized copy, visuals, and CTAs.
4. Export the enriched CSV
Download the CSV containing all leads, personalization fields, and each lead’s unique GenPage URL formatted as {genpage_custom_url}.
The file is ready to upload into LGM.
5. Import into LGM and launch
Upload the enriched CSV into LGM.
Insert {genpage_custom_url} into any email, LinkedIn message, Twitter DM, or automated step.
Each lead receives their own personalized page automatically.
Popular use cases
Multichannel cold outreach with personalized landing pages at every step
Personalized demo pages for warm or engaged leads
Post-connection LinkedIn follow-ups tailored by role or company
Re-engagement sequences using refreshed personalization
Agency delivery of repeatable, high-conversion outbound systems
Best practices for high conversion
Place the GenPage link early; steps one or two perform best
Personalize the CTA, for example “I made this page for {Company}”
Match page content to intent; pain-based messaging for cold, demos for warm
Embed video to increase engagement and replies
Review GenPage analytics to identify top-performing segments and pages
LGM distributes the message across channels; GenPage delivers the personalized experience that turns attention into replies, meetings, and pipeline.
Want to see it in action?
Check out how LeadCat, a lead generation agency, booked 3x more meetings using GenPage in their email campaigns.
